Distribution and control of audio
The proliferation of reliable network connectivity, from single-building local-area networks(LANs) up to the entire world wide web, has changed the landscape when it comes to content distribution options. A Barix audio-over-IP distribution solution allows customers to do the following:
- Offer branded audio content, from your supplier of choice, distributed throughout your network with a local touch. Barix technology allows you to do this with low investments in infrastructure and marginal recurring costs, re-using the network connections you already pay for.
- Eliminate the need for satellite dish installations or physical media distribution. Know at any time how your system is performing and that your brand message is getting through – a Barix online system gives you perfect control, using your standardized IP infrastructure.
- Include localized advertising or individualized messaging. Embedded within your perfectly branded radio programming, per-location content insertion is effortless and real time.
- Barix devices are reliable, not susceptible to viruses or other tampering. They work in the background with low power needs, no maintenance, updates or cooling requirements – you use the same technology that retailers, broad- casters, military and commercial users world- wide rely upon.
Options for IP audio distribution from Barix
Barix hardware and technology can deliver high-quality IP audio distribution in three ways:
- Live Streaming: deliver high-quality
branded audio in real-time via the Internet
to all locations, including the option
for localized and targeted ad insertion - Periodic File Download: store audio
locally at each location, updating the
music via scheduled FTP or HTTP download
as desired. - Offline: store the audio locally at each
location, and update it manually as desired.
For more information, please download the in-store music whitepaper. In this document we review these options,and then provide a comparison of the factors and components of each option.
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